With the new year approaching, I’ve been thinking about the goals I have, both short and long term. One long-term goal, or maybe more like one dream, I have would be to own a stationary store, or more likely, live within walking distance of the stationary store that my friend Julie should (and will, I hope) one day open.
There are a ton of great cards out there, funny, clever, heartfelt and inspiring cards perfect for weddings, birthdays, graduations, and other ‘special’ occasions. However, I am finding in my young adult life that there are a number of occasions that warrant recognition but that aren't recognized by Hallmark and friends.
Sure, when your friend gets engaged you're excited and you can send her a nice engagement card to express that. What about when your friend struggling to get on the dating scene takes the plunge starts online dating? You’re happy for her too! Isn't that a special occasion in its own way?
When a friend loses a loved one, you feel terrible, and there's a card to express that. How about when a friend gets dumped by a guy who left her broken hearted and with an as yet unidentified rash? Is there a card that appropriately conveys sympathy for that situation?
People slam Valentine's Day for being a Hallmark holiday. Well I take issue with Hallmark sentiments. In the card store you can find a card that falls under the heading: “After all we’ve shared, ‘I love you isn’t enough.’ My love, my friend, you’re everything I need. I’ll dream of you until we’re together again.”(True story, I once saw a card categorized as such in the store.) So specific, so sentimental, so cheesy. But you can’ find a card under the heading: "I'm sorry that your latest date subjected you to lame dinner conversation and a $70 bill when he realized he didn't have enough cash on him to cover the tab and is apparently the only 20-something male in the city without a credit card." (Also a true story) It's unfair to those of us suffering disappointments and achieving dreams that don't fall under the Hallmark umbrella.
So I'd like to develop my own line of stationary, inspired by my dissatisfaction with standard card sentiment options and my feeling that, more often than not, when you’re in your mid-to-late 20’s, not being pregnant is as deserving of celebration as being pregnant.
There are a ton of great cards out there, funny, clever, heartfelt and inspiring cards perfect for weddings, birthdays, graduations, and other ‘special’ occasions. However, I am finding in my young adult life that there are a number of occasions that warrant recognition but that aren't recognized by Hallmark and friends.
Sure, when your friend gets engaged you're excited and you can send her a nice engagement card to express that. What about when your friend struggling to get on the dating scene takes the plunge starts online dating? You’re happy for her too! Isn't that a special occasion in its own way?
When a friend loses a loved one, you feel terrible, and there's a card to express that. How about when a friend gets dumped by a guy who left her broken hearted and with an as yet unidentified rash? Is there a card that appropriately conveys sympathy for that situation?
People slam Valentine's Day for being a Hallmark holiday. Well I take issue with Hallmark sentiments. In the card store you can find a card that falls under the heading: “After all we’ve shared, ‘I love you isn’t enough.’ My love, my friend, you’re everything I need. I’ll dream of you until we’re together again.”(True story, I once saw a card categorized as such in the store.) So specific, so sentimental, so cheesy. But you can’ find a card under the heading: "I'm sorry that your latest date subjected you to lame dinner conversation and a $70 bill when he realized he didn't have enough cash on him to cover the tab and is apparently the only 20-something male in the city without a credit card." (Also a true story) It's unfair to those of us suffering disappointments and achieving dreams that don't fall under the Hallmark umbrella.
So I'd like to develop my own line of stationary, inspired by my dissatisfaction with standard card sentiment options and my feeling that, more often than not, when you’re in your mid-to-late 20’s, not being pregnant is as deserving of celebration as being pregnant.